A multilingual blog or CMS will never be as strong as a single language website can be for a product offered on the site. There are meta tags to consider, there are alt tags in pictures, file names that contain important keywords and key phrases in one or the other language.
The Dive Shop Software DSM or DiveShopManager has been one of the first tangible and downloadable products that #One Internet Marketing has put online and straight to the top of the search results. Back in 2002, this was done much differently then we would approach the same task today, but we also have the saying that we want repair anything that isn’t broken. And there isn’t much room left on Googles’ page #One any, is there?
