Internet marketing can be even more important for a small business, as it is for a large company with a huge Google AdWords budget. This has created a demand for a new brand of Internet Marketers. This group of internet marketers is made of People who are willing to continuously develop not only their clients’ projects, but themselves and their Internet marketing skills at the same time! The Internet is constantly changing.We have long moved on from the good old “Internet” to Web 2.0 and Web 3.0, We have gone far into semantic search and Google may soon rule the world… However, It is just not enough anymore to setup a website or a blog and put it on the Net. And that bring us to the question why the baker doesn’t make his own shoes; right, because there is a shoemaker to do that job! Now why wold a buisiness owner try to figure out all about setting up a website and how to make it work and implement SEO and bring it up in the search engines and fail bitterly for the next three years, when there are people who can achieve just that in 6 month or less while our business owner does what business owners do… other than trying to become internet marketers; why?
Even if you run a small business, you want people to now the name and the logo of your business so they recognize it in the future. This web project is about accommodation on the island Koh Tao in Thailand. The objective on this website was not necessarily to get new customers because it is a small business and it is booked out through most of the year. The goal was awareness and branding of the name OK View itself. Wouldn’t it be nice if you could just type in the name and find the website right away? Sure it would! The only thing that is standing in the way is 500 million other websites who’s owners have the very same desire. [...]
The sailing company Island Cruises in Thailand is a small business with two sailing yachts. They offer Yacht Charter, Sailing Courses and Adventure Sailing Cruises in Thailand. This website is the first website of the company and has been developed in simple html proving the fact that not only most modern content management systems (CMS) like Wordpress, Drupal or Joomla have a chance for top rankings in the search results. #One Internet Marketing is optimizing and backlinking all of the websites of Island Cruises. We also run their Google AdWords campaigns and more [...]
Whatever one may think or say about webhosting services; we all know they are not perfect. But who is? In Internet marketing the only thing that counts, concerning web hosting and ecommerce web hosting is “uptime”. Visitors who ahve found your websites for the product or service you advertised must be able to see the website when they get there. 404 errors and 500 error “database not found” messages are sales killers! Once you have gone through all the effort to build your website or paid for someone to build your site, optimized it and maybe even run a GoogleAdWords campaign, you need your site to work! To generate profit and to guarantee a good ROI (Return of Investment).
